Rochester Avionic Archives

GEC-Marconi Avionics Biro Pen

GEC-Marconi Avionics Biro Pen - Photo 1
Catalogue NumberC0701
Sub-categories
Year of manufactureCirca 1995
LocationCupboard CL (Display 7) [Main Store]
Object TypePromotional Item
DivisionNot Applicable
Platform
Manufacturer
Part NoNone
Serial NoNone
Dimensions
Width (mm):10
Height (mm):128
Depth (mm):12
Weight (g):12
Inscription(s)GEC-Marconi Avionics
NotesThis biro pen was a popular one to give away. It has GEC Marconi Avionics logo on it and it would have been given out between 1993-1998.

The Company in common with most organisations has a wide range of items promoting the Company name as a form of advertising.


The range extends upwards from 'cheap and cheerful'; the sort of thing that would be on the Stand at an Exhibition like the SBAC Farnborough Show. The young visitors love collecting these items along with pictures and Brochures. Such items would include the following:

Stickers, Carrier Bags, Furry Bugs, simple aircraft assembly kits, Cardboard Head Up Display, Drinks Mats. Sometimes a collection of items is put together in something like a Pouch or presentation bag.


A more up-market offering, of better quality, might include:

Mugs, Pens, Key Fobs, Tape Dispensers, Magnifying Glasses, Model cars or the Hybrid Bus, Penknife and Pens.


The top range gifts are usually presented to important visitors or taken on visits to customers and these might include:

Executive Toys, Paperweights, Business Card Holders, Wallets, Clocks, Calculators, Engraved glasses and Glass blocks with a contained model and legend (BAE Systems liked to produce glass Globes to illustrate the global reach of the company). A rather special gift has been a Hologram of a coin.


Ties have been a regular gift in the days when they were regularly worn and were presented as recognition of achievement or membership of a group or ‘club as well as being a promotional gift. Employees for example will be encouraged to wear a T-Shirt with a Corporate Logo which gives a corporate identity.


The RAA also includes Promotional Items acquired from Suppliers and Customers.

 

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Our collection exceeds 1850 pieces of equipment from HUDs to Air Data Computers, and we also have a substantial archive of Brochures, Company Newspapers, Films, Videos and photographs.

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